Monday, October 25, 2010

Fox News Loses Almost A Quarter Of Its Viewers - Lez Get Real

Fox News Loses Almost A Quarter Of Its Viewers - Lez Get Real

This friends is reality. MSNBC is gaining viewers in a wider demographic, Fox News is losing ground. The prediction that the demographic that drives the (I'm a little) Tea(pot) Party watches Fox News and responds on cue to the Fox News Cycle.

The white, aging folk who sit at home and watch the news on TV is a shrinking demographic. The most telling comment in this article is the statement that Fox is not very internet friendly, MSNBC is. I'm watching Rachel Maddow at this moment, because I'm usually doing something else at 8:00 every evening. I only listen to Countdown via podcast and I'm not the only one.

The energy gap? The problem with that scenario is that the Fox geezers are using up all the energy they have and their supply is diminishing. The rest of the folks in America are younger, more diverse, and have only just begun to show a small fraction of the energy they have in store.

Fox News pedals the antiquated "Southern Strategy" started in 1968 by Richard Nixon. Variations of this strategy have been necessary, but the desired result is still the same. Lock up the white vote, suppress the votes of all the rest. This year's "strangest election season of all time" is driven by the extreme views of candidates who carry the Republican banner. The energy expended and the level of extremism present in these campaigns can not be sustained. There isn't enough energy left in that demographic. They'll fight harder and harder but the awakening demographics of younger, newer citizens is poised to jump into the debate about their future.

My prediction? If Republicans actually do win one of the houses of Congress this fall, the awakening of the left will only speed up.  The extremist policies of the current crop of GOP candidates will become too hard to defend and the new demographics will have a huge effect on the next election cycle.  Stay tuned...

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